The E-mail Efficiency
Campaign Your Business
Needs
Activities and
Opportunities for the
Week
Empty your Inbox by Jan 29, send us a screen
print of it, and we'll send you 5 Pages of tips you
can use immediately.Email that screen print
to info @marshaegan.com to receive your reward.
Take our 3 page
free online assessment
of your emailing practices, then share the link with
others in your workgroup.
Participate in the Wednesday evening 1/27 Twitter
Chat from 8:00pm to 9pm EST on how to manage
your email. #smallbizchat
Register for our Email Best Practices Teleseminar,
Thursday 1/28, 3:00 EST
Check out our blog,
http://InboxDetox.com
for daily tips and free goodies all week long,
or, better yet, subscribe to our email alerts or RSS
feed and receive them automatically.
Get your entire workgroup on board... if you
need help, see our Clean Out Your Inbox Ekit below.
No, it’s
not a national holiday. It’s about joining businesses throughout
the USA in making their e-mail routines more effective and
efficient. Why would you want to do that? Very simple – it can
save your company money. In fact, lots of money. We’re not
talking hundreds of $$ here, we’re talking thousands of $$. More
likely, tens-of-thousands of $$.
Do we
have your attention?
The monster that is business
e-mail.
It’s got
more heads than Hydra. It’s huge. It works its way into your
mailbox, and your employees’ mailboxes. Over the course of a
year, it amounts to tens-of-thousands of e-mails for each and
every person in your company. And to be honest, about 95% of the
e-mails you and they receive are about as important to your
company as the latest statistics on yak breeding in Tibet
(unless, of course, you’re in the yak breeding business).
So what?
you say.
Ho hum,
you say.
Why are
you bothering me with all this? you say.
Remember
the old adage that time is money? Well, let’s talk about time
for a minute (no pun intended.)
Unless your employees are
working for free, you’ve got a big problem.
Let’s go
on the assumption that you pay your people handsomely. They’re
happy, productive and think you’re a great boss. All is well in
the world! Rock on!
Or not.
Every
business e-mail that you and your employees receive (and
remember, most e-mails are junk), requires time – time to open
the e-mail, time to scan the contents, time to delete or respond
– time, time, time. It’s estimated that the average American
worker spends 180 minutes every day on e-mail. We would
not kid you about this.
Now,
multiply that unproductive time spent, against what your
employees are being paid. Then, multiply that by day, week and
year – and don’t forget to include all your employees in the
equation.
Yikes!
And now
that we’ve given you a giant-sized headache, we’d like to tell
you how you can get rid of this problem once and for all.
The Clean Out Your Inbox Week
e-Kit.
This
marvelous 97-page e-Kit will tame your company’s business
e-mail beast. It will do so effectively, completely, and
create a culture that will work for your company years down
the road. If fact, hundreds of firms across the country have
used the e-Kit to do exactly that. In the process they’ve saved
millions of $$.
The
executives who have bought the e-Kit for their firms are
literally ecstatic over the results. Their accounting people are
stumbling around in Nirvana, starry-eyed. And the beauty of the
Clean Out Your Inbox Week e-Kit is that it’s incredibly easy
to implement, and comes with everything (and we mean
everything) you’ll need.
And another thing: Your employees will absolutely love
Clean Out Your Inbox Week. Why? Because it lets them be more
productive, and frees them from spending their free time looking
at business e-mails at home.
Yes, boss, most of them do that, in case you didn’t know.
Everything you wanted
to know about e-mail,
but were afraid to ask.
Along with step-by-step, easy to follow directions on how to
whomp on the business e-mail beast, the Clean Your Inbox e-Kit
contains a wealth of information on time-management, the cost of
clutter, and the facts concerning the entire toxic e-mail
culture. It tells you how to focus on the right stuff, how to
minimize distractions, why inboxes should be viewed on five
times a day – and much, much more.
It even includes 30+ pages of print ready posters,
efficiency tips, and camera ready art to make your job easier.
But again, the key to the program is in its simplicity. That,
and the fact that it absolutely works.
For
an investment of $69, you can save your company thousands.
You probably thought we were going to send a group of
time-consultants to your business and charge you accordingly.
No, that simply is not the case. The Clean Out Your Inbox e-Kit
costs a grand total of $69. That’s it.
No
subscription to buy.
No
membership to join.
No
expensive materials to order -- $69.
Complete.
Total.
Nothing
else.
And it works. It works so well, you won’t believe it. Your
employees will absolutely love it
Is there anything not to like here?
OK
- here's more! And with your purchase,
inside the eKit, you
will receive links to
the 40+ page ebook and
40+ minute MP3,
Inbox Detox:
Overload to Empty in 12
Simple Steps
each valued at $29.95,
but yours for the
purchase price of the
eKit. So you'll
get an additional $59.90 value when you order the eKit!
About
the author...
The Clean Out You Inbox Week e-Kit was developed by executive
coach and internationally known e-mail efficiency expert Marsha
Egan. This e-Kit combines an understanding of the huge waste
companies have with an organized change management solution that
is simple and will work.
Egan has been featured on ABC Nightly News, Fox and Friends,
Canada
AM, Reuters TV, CNN, CBS, NBC, The Chicago Tribune, The
Washington
Post,
The Des Moines Register, Shape Magazine, USA Today, and
countless other media outlets
on the subject of e-mail productivity and "e-ddiction." .
Now
would be a good time to act.
Sure, you can buy the $69 Clean Out Your Inbox e-Kit next week.
Or next month. Or maybe wait and hope someone gives it to you
for your birthday. But why wait?
Every day that goes by your company is losing productivity
due to really, really bad e-mail procedures. And lost
productivity means lost profit. And lost profit is something
that can never be recovered.
For $69 you can be a corporate superhero. What are you waiting
for?
It will be
electronically delivered to
you immediately
so that
you can start planning
right away!
And for a few words
about Clean Out Your
Inbox Week
and why it will work for
you... press "play!"
And with your purchase,
inside the eKit, you
will receive links to
the 40+ page ebook and
40+ minute MP3,
Inbox Detox:
Overload to Empty in 12
Simple Steps
each valued at $29.95,
but yours for the
purchase price of the
eKit.
CLEAN OUT YOUR INBOX
WEEK E-KIT
So, what's in this great eKit???
This 97 page eKit
outlines the magnitude
and opportunities
presented by taming
wasteful email practices
throughout your
organization. Then, it
gives you the formula
and tools to do it. It
starts at the top, with
the leadership, and
filters throughout the
organization. The
reclaimed productivity
and profits could be
huge. Why wait?.
Here's what you will
get:
Part One - The Problem
The first part of this
E-Kit will open your
eyes and perhaps even
make your jaws drop as
you assess the potential
productivity you can
reclaim by embracing
positive e-mail habits,
and creating an
efficient e-mail culture
in your organization.
We have provided you
background on the depth
of the problem, and the
opportunity that exists
by addressing it.
We
have given you formulas
to assess the potential
waste in your business.
We have offered you
explanations for not
only how e-mail took
control of us, but why
we have been so slow to
diagnose it.
And we
have given you
solutions.
Part Two - The Solution
Part Two gives you the
nuts and bolts of how to
set up a successful
Clean Out Your Inbox
Week, from concept to
vision to launch
meetings to reward
ideas. The Appendix
contains healthful
resources such as sample
press releases, e-mails,
posters, etc.
We Have Done A Lot
of the Work for You...
We have included sample
timelines, sample
announcements, sample
press releases, posters,
screensavers, meeting
agendas, and other
information that will be
helpful to you in
promoting and rewarding
your coworkers to
achieve an empty inbox
during national Clean
Out Your Inbox Week.
Here is one of the
camera ready artwork
samples:
These are only
suggestions, creativity
and knowing your
business culture will
open the door for a very
successful week. Be as
creative as possible,
and watch the stress go
down in your company.
Three more reasons the
eKit will help...
1. It is "Change
Management in a kit "
Clean Out Your Inbox
Week eKit outlines a
focused, week long
program that is intended
to highlight the impact
e-mail practices can
have on productivity.
It is a simple, yet
effective way to get an
entire organization
aligned with using
e-mail best practices.
We've done the basic
planning for you - all
you do is apply your
creativity wherever you
want to!
2. It Centers
on Three Primary Behaviors
It centers around the three
behaviors that will
impact most peoples’
productivity.
Instead of trying to
address the myriad of
wasteful e-mail habits
exhibited by a myriad of
workers, we believe that
getting everyone to
focus on three behaviors
will make the program
easier to promote,
monitor, and reward.
3. It calls for
everyone to get on board
for the same week. While it doesn’t mean
that other e-mail best
practices can’t be
highlighted during this
period of emphasis,
having everyone in the
organization embrace the
same three practices
will bring more targeted
focus, and more tangible
results.
This is what we call "change
management made simple."
It will be
electronically delivered to
you immediately
so that
you can start planning
right away!
You have to reclaim less
than 4 total hours
(at
an average hourly wage
of $20) to
pay for this eKit!
The Vision Outlined in
the eKit
A Week of Focus
To be most effective, we
advocate a week of
actual focus on e-mail
best practices. We
believe the last week in
January is ideal because
it lends itself to
preparing for the new
year by decluttering the
old. January is a time
for embracing new
habits.
All Inboxes Empty by the
End of the Week
The primary focus of the
week is to have everyone
in the organization have
an empty inbox by the
end of that week. While
this may be easy for
some, it could be a very
large task for others.
This is a very simple
concept, easy to
explain, and fun to
celebrate.
Two Supporting Behaviors
The two supporting
behaviors that are a
critical part of this
week’s success are to
have everyone in the
organization check for
their e-mail only five
times, maximum, per day
and to not use e-mail
communications for
anything urgent.
Absolutely critical to
the success of Clean Out
Your Inbox Week is the
commitment by the
leadership and
management of the
organization to
Emptying their own
inboxes
Checking their
e-mail no more than
five times daily
Not using e-mail for
urgent
communications
Important NOTE:
If
these requirements sound
challenging, once you
read the eKit, you'll
know why they're
critical to the success
of the week - and you'll
WANT to enforce them!.
Strong Leadership
Involvement
The success of the week
lies in the hands of the
leadership, who will
actively support and
endorse the effort,
embrace new behaviors,
and commit to modeling
e-mail best practices.
Addressed in the eKit
are:
Committee or task force
composition and
charges
Elements of a
successful launch
meeting
Rewards and
promotional gadgets
and activities
Workshops and
training
Easy Tools for You to
Use
Included in the eKit are:
20 8 1/2 x 11 E-Mail
Efficiency Tip
Posters
10 8 1/2 x 11 Clean
out Your Inbox Week
Posters
Sample Promotional
E-Mails
Sample Press Release
Print Ready Desk
Cards with 7 E-Mail
Tips
8 1/2 x 11 Poster --
The 10 Best
Practices of a
Positive E-Mail
Culture
We believe that the best
way to initiate a
company wide focus on
e-mail best practices is
to start with an easy to
implement program that
everyone can understand
and accomplish. That is
why we have developed a
framework that we
believe will work. It
is simple, it is
focused, and it is easy
to reward.
It will be downloaded immediately
so that you can start
reclaiming lost time!
You have to reclaim less
than 4 total hours
(at an average hourly
wage of $20) to
pay for this eKit!
AND
Inside the eKit,
you'll receive links to our
Inbox Detox:
Overload to Empty in 12 Simple Steps
40+ page eBook
and 40+ minute MP3Package for
FREE,
as part of our
Inbox Week promotion.
It is valued
at $59, and sells for $45!
By promoting Clean Out
Your Inbox Week, you
will be able to
highlight the
productivity savings
that will enable
individuals and
departments alike to be
more productive, more
efficient, more
effective, and less
stressed. Not to
mention that many will
also reclaim more
personal time which will
add to their bottom line
happiness.
Table of Contents
Here is the Table of
Contents for the 97 page
Clean Out Your Inbox
Week eKit
FOREWORD
PART ONE – THE
PROBLEM
PART TWO – THE
SOLUTION
SETTING THE STAGE…
GOAL OR RESULT?
GET EVERYONE ON
BOARD
EMPTY FIRST
DECLARE CLEAN OUT
YOUR INBOX WEEK!
PART ONE: THE EMAIL
EPIDEMIC
HOW E-MAIL IS STEALING
FROM YOU
E-MAIL—THE GOOD
E-MAIL – THE BAD
E-MAIL – THE UGLY
An epidemic
Perhaps a pandemic?
HOW MUCH IS E-MAIL
STEALING FROM YOU?
THE COST OF
INTERRUPTIONS
THE COST OF EXCESS
RECIPIENTS
THE COST OF
UNNECESSARY OPENING
THE COST OF CLUTTER
TOXIC PRACTICES -- SOME
EXAMPLES
THE URGENT E-MAIL
THE AFTER HOURS
E-MAIL
24/7 CONNECTEDNESS
EFFICIENT E-MAILERS
MAY EVEN BE
PENALIZED
WHY ARE INBOXES SO
OVERLOADED?
THERE’S NOT JUST ONE
ANSWER…
HIGH VOLUME OF
E-MAIL RECEIPTS
INEFFICIENT DIARY
SYSTEM
CLUTTER
POOR TIME MANAGEMENT
POOR E-MAIL AND
INBOX MANAGEMENT
PRACTICES
TOXIC E-MAIL CULTURE
TEMPTATION TOWARDS
DISTRACTION
THE DIFFICULT DIAGNOSIS
WHY DIDN’T WE SEE IT
COMING?
SMALL CHUNKS
PERSONAL
ACCOMMODATION
IT’S THE WHEEL THAT
HASN’T SQUEAKED!
E-MAIL - CAN’T LIVE
WITHOUT IT!
E-MAIL IS HERE TO STAY
E-MAIL -THE SOLUTION
THE WINNERS WILL BE
THOSE WHO EMBRACE
EMAIL BEST PRACTICES
E-MAIL AND THE CORNER
OFFICE
MISSED OPPORTUNITY?
PEOPLE MIRROR
LEADERS’ HABITS
DEFINING THE CULTURE
TRANSFORMATION
STARTS AT THE TOP
CHANGED HABITS START
AT THE TOP
IN SEARCH OF
COURAGEOUS LEADERS
WHERE TO START?
CREATE FOCUS, KEEP
IT SIMPLE, GET
RESULTS
WHY NOT JUST A DAY?
REMEMBER, IT’S A
START
ALERT! FOR THIS TO
WORK… THREE CONDITIONS
LEADERS MUST LEARN
AND MODEL BEST
PRACTICES
INBOXES ARE EXPECTED
TO BY VIEWED ONLY
FIVE TIMES DAILY
E-MAIL IS NOT USED
URGENTLY
WHY THIS WILL WORK
PART TWO: THE CLEAN OUT
YOUR INBOX WEEK KIT
HOW TO USE THIS KIT
THE CONCEPT
CHANGE MANAGEMENT
MADE SIMPLE
THE VISION
THE PROGRAM ANCHOR: THE
3 E-MAIL BEHAVIORS
WHY AN EMPTY INBOX –
EVERY TIME…?
Taking Charge
Minimize
Distractions
Reduce Stress
Focus on the Right
Stuff
“Sort” rather than
“Work” E-Mail
WHY CHECK E-MAIL
ONLY FIVE TIMES
DAILY?
But - what about
maintaining
excellent customer
service?
But - what if my
boss e-mails me and
wants an immediate
response?
WHY URGENT E-MAILS
ARE TOXIC
EMAIL WAS NOT
ESTABLISHED TO BE AN
URGENT COMMUNICATION
TOOL.
RULE OF THUMB: THE
THREE HOUR RULE
SPONSORSHIP
ESTABLISH A BASELINE
MANAGEMENT MEETING
COMMITTEE OR TASK FORCE
THE LEADER
THE TASK FORCE
MEMBERS
THE TASKS
THE RESPONSIBILITY
SUGGESTED TIMELINES
JANUARY, FIRST WEEK:
JANUARY, SECOND
WEEK:
JANUARY, THIRD WEEK:
JANUARY, FOURTH WEEK
- CLEAN OUT YOUR
INBOX WEEK!
FEBRUARY
PROMOTIONAL ACTIVITY
IDEAS
REWARD IDEAS
LAUNCH MEETING
ENERGY
PRESENTER
AGENDA
LAUNCH MEETING
ENERGIZERS
LAUNCH MEETING
TALKING POINTS
E-MAIL BEST PRACTICE
WORKSHOPS AND TRAINING
WORKSHOPS AND
TRAINING SESSIONS
TELESEMINARS
E-LEARNING COURSES
Inbox Detox
E-Message Excellence
E-mail Savvy:
Enhancing Personal
Productivity
HOW DID WE DO?
NEXT STEPS
RESOURCES AND REFERENCES
EBOOKS
Help! I've Fallen
into my Inbox and
Can't Climb Out!!!
Reclaim Your
Workplace Email
Productivity
12 Steps to Curing
Your E-mail
E-ddiction
12 Steps to Curing
Your E-mail
E-ddiction – 12
Email Series – One
Step a Day
CDS AND MP3S
WORKSHOPS
TELESEMINARS
E-LEARNING COURSES
Inbox Detox
E-Message Excellence
E-mail Savvy:
Enhancing Personal
Productivity
APPENDIX
APPENDIX -- 6 SAMPLE
E-MAIL ANNOUNCEMENTS
APPENDIX -- SAMPLE PRESS
RELEASE
APPENDIX – “THE TEN BEST
PRACTICES OF A POSITIVE
E-MAIL CULTURE”
APPENDIX – 20 8 ½ X 11
“E-MAIL EFFICIENCY TIP”
POSTERS
APPENDIX – 10 8 ½ X 11
“CLEAN OUT YOUR INBOX
WEEK” POSTERS
APPENDIX – 4 ¼ X 5 ½
“E-MAIL EFFICIENCY TIP”
CARD PRINT READY
TEMPLATE
It will be delivered to
you immediately so that
you can start planning!
By promoting Clean Out
Your Inbox Week, you
will be able to
highlight the
productivity savings
that will enable
individuals and
departments alike to be
more productive, more
efficient, more
effective, and less
stressed. Not to
mention that many will
also reclaim more
personal time which will
add to their bottom line
happiness.
"Say
Yes to an empty in-box... I had it down to 14 the other day
and it ballooned back to over 120 today. Knocked off 40 or
so -- the obvious junk -- and then saw your reminder about
empty inbox week coming up and decided to handle the rest."
Thanks! dc
Dale Collie -
"Finally, a speaker with the courage to tell us
what we need to hear!"
US
Army Ranger and Professor at West Point,
Fortune 500 executive, CEO and business owner
Fast Company choice as one of America's Top 50
innovative leaders
Over
50,000 copies of "Winning under Fire" (McGraw-Hill) sold
-- English, Chinese, Russian
sis,
having everyone in the
organization embrace the
same three practices
will bring more targeted
focus, and more tangible
results.
